Manucurist’s Gaëlle Lebrat Personnaz Promotes Nail Care Revolution

The founder of Manucurist, Gaëlle Lebrat Personnaz, is pioneering a new approach to nail care by encouraging individuals to treat their nails with the same diligence and care as their skin. As the beauty industry increasingly recognizes the importance of holistic self-care, Personnaz’s philosophy is gaining traction among celebrities such as Jennifer Lopez, Hailey Bieber, Margot Robbie, and Gwyneth Paltrow.

Personnaz emphasizes that nails require a skincare routine akin to that used for the skin on one’s face and body. “Your nails are just as sensitive as your skin,” she stated in an interview. She points out that both nails and skin are exposed to environmental stressors, lifestyle habits, and everyday wear and tear. “You wouldn’t apply a glowing foundation to damaged skin, and the same logic applies here,” she added, underscoring the need for proper nail care.

Innovative Nail Products and Techniques

Manucurist’s offerings include over 90 shades of vegan, plant-based nail lacquers designed to enhance not only appearance but also nail health. These products aim to plump, brighten, smooth, and protect nails, aligning with the growing trend of integrating skincare into beauty routines.

For those looking to achieve the perfect manicure, Personnaz shares essential preparation tips: “Always file in one direction, soften cuticles with a drop of emollient, gently buff the surface, and clean the nail plate with a mild remover.” She suggests applying a thin base layer followed by two coats of color and a topcoat for optimal results. Furthermore, the brand’s Active treatment range features polishes that function as serums, allowing for versatile application. “You can wear them solo, but the real fun is in the layering. Apply one, two, or even three together to create different finishes, just like you would with your makeup routine,” she explained.

Fashion-Forward Nail Art and Trends

Personnaz draws inspiration from various creative fields, including fashion, design, and art. She believes that a nail color should evoke emotion, similar to a striking piece of clothing or artwork. Currently, she highlights the reimagined French manicure, which has evolved to include “micro, upside-down, multicolored and textured pearl, glazed, or glossy tips.” This innovative approach illustrates her belief that nails are not merely accessories but rather statements of personal style.

“A manicure is that little detail that changes everything,” Personnaz remarked. “Well-groomed nails show that you care about yourself and it gives your confidence,” she added, reflecting on the psychological benefits of nail care.

To maintain her manicured look, Personnaz relies on a few key products. She incorporates hydrating staples into her routine, applying excess facial product to her hands and using Manucurist’s rose nouvelle balm for her cuticles, hands, and lips. “I carry our gentle glass nail file, and whenever I travel, I bring the Complete Nail Serum with me,” she noted. For a nightly routine, she massages cuticle oil into her hands to ensure softness by morning.

The innovative approach taken by Gaëlle Lebrat Personnaz and Manucurist represents a significant shift in the beauty and nail care industries. As consumers become more aware of the importance of holistic self-care, brands like Manucurist are well-positioned to lead this trend.