Lethbridge’s Christmas Hope Campaign Gains Momentum Ahead of Deadline

The Christmas Hope campaign in Lethbridge is entering its final phase, with seven local organizations collaborating to meet their ambitious goal of supporting thousands of families this holiday season. The initiative involves the Interfaith Food Bank, Lethbridge Food Bank, Lethbridge Family Services’ Angel Tree, MyCityCare’s Shop of Wonders, the Salvation Army’s Toys for Tots, and Volunteer Lethbridge.

Danielle McIntyre, executive director of the Interfaith Food Bank, stated, “We have already seen more than 800 hampers go out to local families just here at Interfaith Food Bank alone. With our Christmas Hope campaign partners, we know that number is at least doubled or not more.” This year, the campaign aims to assist 1,000 households in celebrating the holidays with food and essential items.

The financial requirements for this year’s effort are substantial, with a budget set at $525,000. McIntyre noted that they have reached 60 percent of their fundraising goal with just two weeks remaining before Christmas. The campaign has set a target to benefit 9,000 people, including 6,000 children, 3,000 adults, and 250 seniors.

Urgent Need for Donations as Deadline Approaches

The demand for assistance has been significant since the campaign commenced in November. According to Lt. Zach Marshall, community ministries officer with the Salvation Army Lethbridge, “We have just about reached our capacity of 500 children helped, which represents a 15 percent increase in need. At the same time, our fundraising is actually down about 10 percent.”

With only one week left until Christmas, all participating organizations are intensifying their efforts to secure donations. Marshall acknowledged the complexity of the situation, stating, “It’s one of those things where you never want to see the target met because it means that more families are in need. But for us, it means that we are able to help people as best as we can.”

Specific items remain highly sought after, particularly gifts for teenagers, such as Bluetooth speakers, sports equipment, and makeup caddies. For younger children, Lego sets, Barbies, and Hot Wheels are still needed, along with gifts for infants. Food banks are actively collecting holiday staples like turkey and cranberries, while the Lethbridge Seniors’ Community Organization (LSCO) is requesting donations for senior citizens.

Community Engagement Crucial for Success

Marshall emphasized the importance of community involvement in this initiative, saying, “Every donation counts. Every little bit of support helps so that we can mobilize and help our neighbours in need.”

Residents looking to contribute can find a list of needed items or register for assistance by visiting ChristmasHope.ca. As the campaign enters these final days, the collective efforts of Lethbridge’s organizations reflect a strong commitment to ensuring that families can celebrate the holidays with joy and dignity.