Lexus Unveils the All-New GX 550: A Blend of Power and Luxury

The 2025 Lexus GX 550 has been unveiled, showcasing a complete redesign that merges rugged off-road capabilities with refined luxury. As a significant upgrade from its predecessor, the new model aims to redefine the brand’s presence in the luxury SUV market, emphasizing both performance and sophistication.

With its striking boxy design and aggressive stance, the GX 550 makes a bold statement. Notably, it features impressive 22-inch alloy wheels that enhance its robust appearance. The SUV’s exterior is complemented by a black roof racking system, contributing to its tough demeanor.

Under the hood, the GX 550 has shifted away from the previous V8 engine, now boasting a 3.6-liter twin-turbocharged V6 that generates 349 horsepower and 479 lb-ft of torque. This new powertrain is linked to a 10-speed automatic transmission and includes standard full-time four-wheel drive. During extensive road tests, the V6 engine demonstrated significant improvements in low-end torque, providing responsive acceleration whether merging onto highways or tackling steep inclines.

Fuel efficiency, however, remains a concern. The GX 550 is rated at 15 mpg in the city, 21 mpg on the highway, and 17 mpg combined. This performance lags behind many competitors that offer hybrid or smaller turbocharged alternatives. The GX’s curb weight, exceeding 6,000 pounds, may deter buyers focused on fuel economy, although most in this market segment prioritize capability and comfort over mileage.

The driving experience in the GX 550 is characterized by a firm yet composed ride. Lexus engineers have expertly tuned the suspension, finding a balance between off-road strength and on-road refinement. Steering is deliberate and weighted, enhancing its SUV feel, though parking can be challenging due to its size. Highway driving is notably quiet, aided by superior sound insulation and thick glass that minimizes wind noise.

Inside, the GX 550 reflects Lexus’s commitment to quality and innovation. The cabin features luxurious materials, including a soft-touch dashboard and semi-aniline heated and ventilated leather seats. A large 14-inch touchscreen serves as the centerpiece of the dashboard, supporting both wireless Apple CarPlay and Android Auto. Importantly, physical controls for essential functions remain in place, providing convenience in a technology-driven environment.

Comfort is a hallmark of the GX 550. The test model included optional heated second-row captain’s chairs for an additional $440 and a Head-Up Display priced at $900, which projects critical information onto the windshield. Generous legroom and supportive seating enhance long trips, while the new power liftgate improves cargo capacity compared to the previous swing-out rear door.

Off-road, the GX 550 excels with features like full-time four-wheel drive, low-range gearing, and the available Multi-Terrain Select system, which collectively provide impressive off-road capability. Its performance on uneven terrain is enhanced by hill descent control and a new Crawl Control system, easing the experience on steep or rocky paths. The addition of roof rail cross bars, priced at $440, allows adventurers to transport gear such as bicycles or kayaks.

Safety and driver-assistance technologies are also robust in the GX 550. The Lexus Safety System+ 3.0 includes essential features like adaptive cruise control, lane-tracing assist, blind-spot monitoring, and pre-collision braking with pedestrian detection. Optional features, such as Traffic Jam Assist for $620, further enhance convenience during commutes.

Despite its many strengths, the GX 550 faces challenges. Families requiring frequent third-row seating may find the space tight, and the SUV’s elevated step-in height can be cumbersome. Additionally, while the 10-speed automatic transmission generally performs well, it can struggle with gear selection during rapid acceleration.

The Lexus GX 550 stands out as a luxury SUV that embraces a solid and purposeful character. Its squared-off design, with a bold front fascia and vertical taillights, pays tribute to classic off-road vehicles while remaining stylish enough for urban environments.

As the model enters the competitive luxury SUV market with a starting price of $85,189, it successfully integrates modern advancements without losing its rugged essence. The GX 550 combines power, luxury, and genuine off-road capability, making it a noteworthy contender in its class.

In summary, the 2025 Lexus GX 550 emerges as a refined option for those seeking both sophistication and adventure, marking a significant evolution for the brand’s luxury SUV lineup.