Boi-1da Teams with Tragically Hip for World Cup Album Launch

UPDATE: In a groundbreaking announcement, award-winning producer Boi-1da is collaborating with The Tragically Hip and a stellar lineup of Canadian artists for a FIFA World Cup-themed album, set to release in June 2024. This exciting project, dubbed the Perfect Pitch, aims to raise funds for the Canada Soccer Foundation to support youth soccer programs across the nation.

Boi-1da, known for his chart-topping hits, expressed his enthusiasm, stating, “It’s going to be amazing. I can’t wait for everyone to hear it.” The initial roster of artists includes Alessia Cara, Nelly Furtado, Charlotte Cardin, Loud Luxury, and Zeds Dead, all contributing to a project that promises to blend original music with reimagined tracks.

In a unique gesture, The Tragically Hip has granted Boi-1da complete access to their extensive catalogue, described as “carte blanche.” Guitarist Rob Baker emphasized the band’s commitment to promoting soccer in Canada, highlighting their belief in this worthy cause. “This is a beautiful thing for Canada and Canadian soccer,” he stated.

Boi-1da, who has been recognized with numerous accolades including a 2025 Juno International Achievement Award, is particularly passionate about this initiative. “I’m happy my country has so much talent to select from,” he noted, eager to explore various genres and collaborate with his fellow artists.

The album will feature a mix of styles, aiming to capture the essence of Canada’s diverse musical landscape. Boi-1da hinted at an innovative approach, suggesting that classic tracks from The Hip could be reimagined into modern sounds. “Whatever he’s going to cook up,” Baker said, “our music becomes a flavor, an ingredient.”

The project is a collaboration between Canada Soccer and Infinity &, a Toronto-based entertainment agency. “We’re thankful to the artists who’ve stepped up to be part of this project,” said Samantha Rogers, vice-president of philanthropy at Canada Soccer. “Together, they’re helping us tell the story of our sport in a new way.”

Fans can expect the album to drop just before the World Cup kicks off, making it a timely addition to the celebrations. The collaboration aims not only to entertain but also to inspire the next generation of soccer players in Canada.

Stay tuned for more updates as this thrilling project unfolds, and prepare for a musical journey that celebrates Canada’s vibrant culture and love for soccer. With Boi-1da at the helm, the Perfect Pitch promises to be an unforgettable experience for music and sports fans alike.